Friday, January 23rd
Rock It Science and Prismatic present:
Alpha Beats: A is for Alien
The creators of Tonal, SF's highly acclaimed color themed warehouse
party series, take you to the next level with Alpha Beats. Combining
their knack for booking insanely diverse and exciting lineups, bringing
together a killer crowd that goes berzerk on the dance floor,
transforming spaces into themed experiences, and building a party that
goes way beyond one night, Rock It Science and Prismatic invite you to
experience the launch of their new event series Alpha Beats. For the
letter A, Alpha Beats brings you an outer worldly Alien experience at
DNA Lounge, taking you to Outer Space with some of the West Coast's
most influential pioneers and to Inner Space with front edge trail
blazers of the next generation.
Outer Space:
DOC MARTIN (Sublevel, LA)
One of the world's favorite DJs, Doc Martin hardly needs an
introduction. Beginning his mission on the decks back in the summer of
1986, his focus on house music from the land of funk and disco was
triggered while playing the club and warehouse scene in San Francisco
during the late '80s and 90's. As one of the major players in laying
the foundations of a strong West Coast dance scene, Doc has always been
a master of mixing the crowd with the music.
SUNSHINE JONES (King Street, Treehouse Muzique, Sunday Soul, Imperial Dub, Dubtribe Sound System)
Founding member of Dubtribe Sound System, producer of classics such as
"Do It Now" and "Mother Earth" for labels like Guidance, King Street,
Defected, and Imperial DUB, Sunshine Jones continues to pioneer,
produce, and perform live/DJ sets all over the world. His passion for
improvisation, dance, and devotion to deepness send him and his dance
floors out among the stars forever.
JENO (Back2Back, Noise From the Void)
After heading to San Francisco in the early 90's, Jeno began the now
legendary 'Full Moon' parties with the infamous Wicked crew. The
friendly vibe and hedonistic atmosphere found at these free outdoor
events attracted a large and diverse crowd of people, setting the tone
for the future of the electronic dance music scene in Northern
California. He has now become one of most loved and sought after dj's
in the United States.
Drums by Xavier (Remedy)
Inner Space:
SYD GRIS (Opel, Opulent Temple)
Syd Gris has been called a Renaissance man of the West Coast scene, and
with good reason. Founding Opel Productions, Opulent Temple, and being
heavily involved in SF's Lovefest event are merely the tip of the ice
berg; Syd is one of the West Coast's top talents, consistently being
voted in the Top 10 San Francisco Dream Team poll, and playing the
biggest events in California.
ERIC SHARP (Rock It Science, Flavor Group)
Eric Sharp’s ascent to the forefront of dance music
can only be described as meteoric. From working countless dance floors
into frenzies at clubs, bars, and parties across the US and the globe
to producing some of San Francisco’s most epic parties with his crew
(and soon to be music label) Rock It Science, Eric’s seemingly endless
energy and dedication to electronic music is simply contagious.
THE FINGERMONSTERS (Monsta Music)
The Fingermonsters consist of Andrew Phelan,
George Cochrane, Cubik, and Shawn Allen. Their production and Monsta
Music label has been creating quite a buzz recently, garnering support
from some of the biggest DJs in the world. Their live PA is a site to
behold, with all four members freaking out together onstage on a
variety of synths, drum machines, laptops, and general insanity.
21+
10PM-4AM
$15 limited early bird presale
$20 regular presale and before 11:30
$25 after 11:30
Presales @ going.com/alphabeatsa
Free DJ mix for dressing in alien attire
DNA Lounge
375 Eleventh Street
Between Folsom & Harrison
www.dnalounge.com
www.rockitsciencesf.com
www.prismatictracks.com